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Digital marketing 101 – Getting bang for your buck

Michelle Tucker, Momentum Media

Effective digital marketing is critical for successful modern businesses, but how does a business go about setting themselves apart in a saturated online marketplace? The head of digital at Momentum Media, Michelle Tucker, breaks it down step by step.

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On this episode of the My Business Podcast, Michelle joins host Adam Zuchetti to divulge her secrets around creating a digital marketing strategy, optimising investments of both money and time, and maximising returns on those investments.

Tune in as Michelle reveals:

  • A surprising discovery about images on social media
  • Whether paid social marketing is worthwhile
  • The single biggest digital marketing mistake

And more!

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Digital marketing 101 – Getting bang for your buck
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