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Setting up an in-house agency
Over the last several months, the world and our working lives have been turned upside down by the coronavirus. Some say now is not the time to be considering major changes to business as usual, while others are using this moment in time to embrace change.
Can you demote someone for poor performance?
If an employee's performance is unsatisfactory, can you demote them to a more suitable position, albeit with lower pay? Read on to find out the answer.
Marketing and sales: bring all your ‘stars’ into alignment
Sales and marketing are the most customer-facing functions in any business relying on sales. They’re the business’ growth engine and customers gauge the business on how these functions are handled.
How to find the right partner for offshore marketing
Offshoring parts of your marketing workflow process is an opportunity driven by the desire to achieve a competitive edge operationally, administratively and financially.
Top 5 tips for registering your trade mark in China
Trade mark protection is very different in China than it is in Australia. If you’re looking to expand your brands online and/or reach into the lucrative market in China then you need to know-how. Using your trade mark in Australia does not automatically mean you can use it in China.
Tips for doing business in India
No matter the country you intend to do business with, it is always beneficial to learn about the culture and how business is done.
8 Essentials for Success in Your Business
A must-attend webinar for all new or existing business owners, with practical insights and solutions you can put into action immediately.
Rebuilding, recharging and renewing small business
Are you a small business owner looking to rebuild, recharge and renew? Read on to find out.
How to break up with a client
Ending a relationship with a client can be hard, but going about it carefully can help avoid any negative repercussions.
Market research: making the most of the information
Knowledge gained from market research helps you decide what the consumer wants and values and how they perceive you, your business, and your competitors.