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Growth Marketing 101: things to do before investing in paid media

A digital marketing approach is a must-have for businesses to grow and reach new audiences, especially because the shift in online behaviour is likely here to stay.

Why social media engagement is important for your business

With the average Australian spending almost two hours per day on sites like Facebook and Instagram, social media should be part of any small business digital marketing strategy.

8 practices to promote business innovation

Read on to learn more about the importance of innovation in business and eight practices to help you promote it in your workplace.

How to manage people in a flexible work environement

But without the traditional nine-to-five routine, how can you keep your team on track and make sure your business interests are still being met?

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Being asked to “get the coffees” wasn’t gender discrimination

Despite her allegations of past bullying and discomfort, the Fair Work Commission ruled that the request did not amount to discrimination.

Managing business uncertainty as a sole trader

Here are five things every sole trader can do to protect their business and keep the wheels turning when times get tough.

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Does long service leave accrue during workers comp?

Whether or not you accrue long service leave while on workers comp depends on several factors.

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Leave in advance: is deduction from final pay allowed?

Where do you stand when an employee has taken leave in advance but then termination of employment occurs. Read more here about leave in advance.

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Unwise, but not a bully – dismissal was unfair

A public servant was sacked after becoming involved in a stranger’s child custody dispute. What did the Fair Work Commission say?

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Can you stand down employees during an economic downturn?

During an economic downturn, can employers stand down employees? Find out more about your obligations as an employer during challenging times here.