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Big business ideas on a small budget
Business start-up costs can be daunting for those with an entrepreneurial spirit. How can you make that dream come true if you don’t have the cash to cover the initial investment? Fortunately, there are lots of businesses you can kickstart with only a little – or no – capital. Download our free guide to low-investment business ideas anyone can take advantage of.
Four tips to attract a global tribe
For two decades, I committed myself to three professional coffee dates a week. Doing so helped me build a global communications brand, and more recently led me to create Powerful Steps, a leadership platform that empowers, inspires and encourages people to step into their power.
HOW WESTPAC CREATES DEEP CUSTOMER CONNECTIONS
If you haven’t reached for the tissues watching one of Westpac’s award-winning ‘Life moments’ ads on TV, you might just be in the minority. We chatted with Westpac’s Head of Brand, Advertising and Media, Jenny Melhuish (also B&T 2019 Marketer of the Year) about the magic in their marketing and what we can learn from it.
Press Dubbo: my first year in business
Following on from five years in the hospitality trade and having a stab at running a wholesale coffee business, Alister Dyson-Holland decided to open a cafe in his home town of Dubbo, New South Wales.
How to hire the right employee
A job interview is a critical factor in hiring the right person to join your team.
Business model innovation
How do you innovate your business model? This is a question most start-ups and small businesses ask.
Digital life: key concerns for digital assets
We often do not realise what actually makes up our digital life.
Raise your presence with social media
Strong social media marketing strategies ensure the time your business spends on social media generates the best results.
Building a sustainable business
To achieve sustainable profits, businesses must focus on long-term value creation rather than short-term gains.
When should a business outsource?
Trying to do everything yourself can lead to feeling overwhelmed and distracted. Should you consider outsourcing functions in your business?