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What reinventing your business can look like

Recent times have seen businesses large and small flexing their innovation muscles like never before – from shops shifting their stock online to service providers offering virtual sessions on everything from home renovations to medical check-ups.

3 tips for building business relationships in China

If you’re planning on operating in or exporting to China, building business relationships will be pivotal to success. However, there are certain customs unique to Chinese business relationships that are important to know when networking.

Customer segmentation: your business intelligence

This can be done most effectively by focusing marketing on customer segmentation, grouping customers together based on similarities, specifically with respect to the dimensions you consider relevant to your business. The key is for you to determine the types of segmentation that will have the biggest impact on your business.

Flood victims: relief and support for business

As with natural disasters of the past, the state governments of New South Wales and Queensland have been quick to offer support to businesses impacted by the recent floods. The following information will help you understand support options.  

Four ways to conquer common business challenges

This former business owner has some words of advice from many years at the helm of her own venture.

Business website design: where to get started

Smaller business operators can lack technical knowledge, leaving them especially vulnerable when they are looking to develop or redevelop their website.

Should your business be on Threads?

We look at the pros and cons of setting up an account for your business.

Should you offer employers equity in your business?

This tech start-up snared an excellent candidate by offering them equity in the business.